The image shows the inEvidence logo with the text "InEvidence" in bold black letters, accompanied by the tagline "customer storytellers" in smaller black letters beneath it.

Content strategy

Storytelling is a process. From understanding and implementing the right approach, to creating the right mix of assets that promote and amplify stories. And we are masters of the craft.

PROGRAM STRATEGY

PROGRAM MANAGEMENT

LOYALTY & COMMUNITY

PLATFORM SERVICES

CONTENT STRATEGY

Storytelling

What

Stories raise interest from many perspectives: brand, product marketing, sales, industry teams… not to mention the customers themselves. inEvidence can support you in developing a storytelling approach that is both compelling and meets the needs of all stakeholders.

How

Strategic assessment, recommendation, and development of storytelling guidelines that ensure all content meets brand, product, and customer expectations.

Formats

What

By combining your knowledge with our expertise in storytelling and content creation, inEvidence can recommend and develop the right mix of assets that bring your story to life: whether that’s written, visual, or video.

How

Assessment, recommendation, and development of key asset formats, as well as associated templates and guidelines, to be used across the program and associated marketing channels.